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BUSINESS AREAS Build-up of marketing and sales networks
Internet trading tools for exchanges and institutional investors
Market analysis and preparation of feasibility studies for Internet trading tools PROFESSIONAL EXPERIENCE RECORD 1997 – 2000
Wiener Börse AG, Vienna - Director International Sales, Director Issuers Austria (since 1999)
- supervision of the international marketing and sales activities.
- target group definition
- country diversified marketing strategies
- acquisition of international exchange members (NCM, DCM, GCM)
- product marketing (stocks, derivatives, warrants)
- build-up of international sales network
- contract negotiations
- international and national press contacts
- international promotion activities (Frankfurt, London, New York) for Austrian listed companies
- preparation of initial public offerings at WBAG (e.g. Libro, Cybertron,...)
- acquisition of potential companies for listing at WBAG 1991
ÖTOB – Österreichische Termin- und Optionenbörse , Vienna - Director International Division (1995 - 1997)
- supervision of the international marketing and sales activities of ÖTOB.
- target group definition
- country diversified marketing strategies
- exchange member acquisition (NCM, DCM, GCM)
- product marketing for funds since 1992
FOX Consult , Vienna - Managing Partner
Responsibility for international sales and marketing activities. Services of the company are training, consulting, research and product development for capital market related areas. Development of marketing and sales plans, set-up of specific promotional activities. During 1996 the franchise concept Financial Training Centres International has been developed. 1987 – 1992
Elmar Takacs Consulting , Vienna - Owner
Consulting and research in the field of sales and marketing SPECIFIC INTERNATIONAL EXPERIENCE United Kingdom - 1996
Marketing and sales activities, contact to international investors and market participants, road-shows, presentations, contract negotiations, implementation of a representative office, staffing, target group definition, press contacts (NTV, Bloomberg TV, etc....) Netherlands - 1996
Marketing and sales activities, contact to international investors and market participants, road-shows, presentations, contract negotiations Germany - 1996
Marketing and sales activities, contact to international investors and market participants, road-shows, presentations, contract negotiations Greece - Aug 1998 to Jan 1999
Build-up of an international sales force for the Athens Derivatives Exchange (ADEX) within the Wiener Börse project. Eastern Europe - Jan to Dec 1995
Marketing and sales activities for the project "CECE-Central European Clearing House and Exchanges" within the regular activities of ÖTOB Slovenia - October 1995
Preparation of a co-operation agreement with Slovenian Commodity Exchange in Ljubljana Hungary - September 1994
Development of a marketing strategy for the ÖTOB activities in Hungary USA - July to Sept 1994
International marketing and sales trainee programme at the American Stock Exchange in New York. EDUCATION 1985 – 1989
Wirtschaftsuniversität Wien - University of Economics and Business Administration, Vienna
1976 – 1985
Bundesrealgymnasium Wien XV (High School), Vienna
1972 – 1976
Volksschule der Schulbrüder (Private Elementary School), Vienna
PERSONAL DATA Born on June 30th, 1966
Austrian citizenship
Fluent in German and English
Certified Market Maker for Options & Futures Trading
Certified Clearer
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